Short Message Service Marketing History
In 1984 the concept of SMS was developed in Franco-German GSM cooperation by Friedhelm Hillebrand and Bernard Ghillebaert. The main purpose of this service was to use the telephone-optimized system. A multinational collaboration supporting the framework of standards bodies was the technical development of Short Message Service. Germany and France made the first proposal which initiated the development of Short Message Service.
In 1992 the first text message was sent from a computer to a cellular phone in UK. In 1993 the first commercial deployment of Short Message Service Center took place in Sweden followed by Fleet Call, Telenor, BT Cellnet.
Short message service gateway allows a computer to send or receive short message Services transmission to or from a telecommunications network. These gateways support conversion of media from email and other formats.
In Finland in 1993 the first text-message service was sold commercially. The first handset that supported Mobile text messages in 1993 was Nokia as most of the GSM mobile phones didn’t support text messaging. Initially the growth was slow as in 1995 only 0.4 messages per GSM customer per month was observed but later on the use increased. This number has dramatically changed so quickly as of 2010 according to statistics 6.1 trillion text messages were sent.
There are so many advantages of mobile Marketing the reason why the trend of short message service advertising is still growing. Now it is 2015 so it is expected that the use of smart phone users can be even more so the need for mobile marketing will be in high demand. After knowing about the history of text based mobile marketing it becomes clear that text message advertising has always been the utmost need of every business. No one can deny the importance of text message advertising for the success of a business. So why are you waiting for start using Bulk Text-Message Marketing today to reach your potential customers.